Roadmap for a complex market
funds europe is the business strategy magazine for Europe's asset management professionals. It covers all areas of the asset management business - institutional and retail markets, traditional and alternative investments, front and back office - providing essential insight into the European opportunity. Underlying demographic and economic trends mean that Europe holds enormous potential for asset managers. The question is: how to access that potential? When it comes to Asset Management, Europe is not yet a single market, it remains a collection of highly differentiated markets. With unique research & analysis from top financial journalists and exclusive commentary from industry leaders, funds europe provides our readers with a roadmap to success in Europe's complex and fragmented asset management market.

What makes funds europe different?
funds europe's hallmark is its holistic approach. In a market where traditional lines of demarcation (institutional/retail, mainstream/alternative, front/back office) are becoming increasingly blurred, we believe that any sensible analysis of the European asset management market must look at all areas of the business. With its comprehensive coverage, funds europe gets to the heart of what makes the European funds business tick. Extensive participation from the industry allows us to ensure that we are always addressing the issues that really matter. To this end, funds europe works closely with EFAMA (The European Funds and Asset Management Association) and with local trade associations around Europe, and with an editorial advisory board drawn from different geographies and areas of the industry.

Who reads funds europe?
funds europe is read by the people who are powering the European asset management industry forward - heads of business at asset management companies across Europe, investment managers and fund selectors at key European pension funds, key decision makers at distribution and support companies, custodians, administrators, governments and trade bodies. funds europe is also distributed at selected executive-level conferences and seminars throughout the year. With an improved circulation of over 10,600 copies each month, funds europe is an influential and recognised market-leading publication within the asset management and pension communites.